How To: Enjoy Cocktails on the Roof

On September 4, 2018, Posted by , In YouTube, By , , With No Comments

We’re going to give you a break from boring business advice this month. (Like Eve is ever boring, right?) Instead, Eve is going to talk about how you can do a good deed while having fun at the same time. Please join us at Cocktails on The Roof on September…

How To: Provide Unique Content to Your Website

We’ve all played Where’s Waldo, right? How do you ultimately find him? You focus on the distinguishing characteristics that make him stand out from the crowd. This month, Eve talks about how to make your website stand out from the crowd by focusing on the characteristics that make your business…

How To: Show Your Thanks and Collaborate With Others

We all know to show thanks, right? But do we know how to collaborate and also show thanks? This month I give you two minutes regarding a successful collaboration + how we thanked others = a success. Eve Bushman Owner – Eve Bushman Consulting [fka Eve’s Wine 101 Consulting] (…

How to: Market YOUR Business With Out Of The Box Ideas

A few years ago, when I first started writing with Eve and helping her with events, I quickly became aware of the vast amount of knowledge she has and the great ideas she was always coming up with. I also noticed she was usually giving all this away for free….

January 2018 How To: Maximize an Interview Regarding Your Business

Happy New Year! With the start of 2018, we thought sharing with you the story about the start of Eve Bushman Consulting would be in order. Here’s Eve being interviewed on KHTS discussing just that. Maybe it will inspire you to kick off the new year with a new venture…

How to: Come Up With Ideas, When You Are Not Inspired

October was a tough month for a lot of us; I know it was for me. Sometimes tough times can drag you down and leave you feeling uninspired. In this month’s video, Eve shares some ideas about how she inspires herself to find her next great idea. I’m betting it…

How To: Do Cocktails on the Roof (or any event)

Ever wonder how to get involved with putting on a non-profit event? This month, Eve shares some [but not all!] of her tips when she discusses how she has collaborated with members of the WiSH foundation by creating and working on the annual Cocktails on the Roof event, which is…

How To: Be a Brainstormer – Explained

It’s very easy to get wrapped up in one’s own little work world. Brainstorming with others helps you to see things from a different perspective. In this month’s video, Eve explains how setting up a Brainstormers group enables you to do this on a regular basis. Michael C. Perlis Vice…

How to: Not to Be a Ball Dropper

We all have to deal with flaky people. But, are you sure people don’t perceive you as a flake? Since perception = reality, let’s listen to Eve tell us how to keep this from happening. Michael C. Perlis Vice President – Eve Bushman Consulting [fka Eve’s Wine 101 Consulting] (

How To: Upsell Without a Canned Speech

Have you heard the expression “sincerity sells”? If you haven’t, please pay special attention to this month’s video as Eve discusses how to upsell your client to the best possible result. Michael C. Perlis Vice President – Eve Bushman Consulting [fka Eve’s Wine 101 Consulting] (

How To: Be Presentation Ready

I wasn’t so sure about Eve’s video this month, until I thought about how the simple act of wearing my Eve’s Wine 101 or my Eve Bushman Consulting badge to events enhances my own credibility. And the last bit of advice she offers is golden. Give it a watch. Michael C….

How To: See From Your Client’s Perspective

Did you ever hear the expression “perception is reality?” In this month’s video, Eve talks about how to look at your business through your customers’ eyes. How your customer perceives your business will ultimately impact your reality, including your bottom line. Michael C. Perlis Vice President – Eve Bushman Consulting…

How to: Advertise Your Achievements

You work hard. When your hard work pays off and you are recognized for your accomplishments, it is important to let the world know. Who will tell them if you don’t? Here, Eve talks about giving yourself the public back-pats you deserve. Michael C. Perlis Vice President – Eve Bushman…

How to: Not Be An Ambulance Chaser

Eve calls them “ambulance chasers”. I call them “vultures”. We mean the same thing – people who profit off of others misfortunes. It is one thing to associate yourself with a cause and then benefiting from the goodwill that creates. It is quite another thing to actually profit from someone else’s pain….

How to: Work With Millennials

On July 1, 2016, Posted by , In YouTube, By ,,,, , With No Comments

“I believe the children are our future.” Pretty obvious, right? Well, what was our “future” is now our “present.” With the millennials entering the workforce in increasing numbers, Eve gives some great pointers in this month’s video on how to maximize the perspective and lifestyle they bring to your business. Michael…

June 2016: How to Get Your Name Out there in the Right Way

“Ever overhear people talking about you and wonder what they are saying? Is it good? Is it bad? In this month’s video, Eve will help you make sure it is good.” Michael C. Perlis Vice President – Eve Bushman Consulting [fka Eve’s Wine 101 Consulting] (

May 2016: How To Get Educated with Continuing Education

Like a shark that needs to keep moving to survive, business owners needs to keep up to date on a myriad of trends, regulations and  other developments in their chosen industries. In this video, Eve touches on a few she has found valuable. We can help you determine which resources are right…

April 2016 How To: Secure (Brand) Loyalty

You’ve probably heard that it is far more expensive to create new customers than it is to keep existing ones. In this month’s video, Eve talks about how to keep those existing customers by building brand loyalty and becoming part of your customers’ routines by becoming a habit in their…

How To: Be Thankful When You Don’t Feel Thankful

How To: Plan for Summer, AKA a Slow Down in Your Biz